Is Paris Hilton Bad for Business?
Do you think a celebs like Paris Hilton could cost you customers based off their image?
DUH! but apparently an English wine company doesn’t think so!
The Heiress is the face of a line of sparkling wine cans called Rich Prosecco, and though the sales numbers have been so bad, the owner claims it’s not because of Paris and he’s not going to axe her as the face.
In fact, the owner claims he’s got a few more projects already lined up for the heiress.
“She is the perfect advert for our product. We have several new campaigns that are already being planned.”
The product is probably not selling because who the F wants to drink a can of sparkling wine?
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